As millions of American families struggle to cope with college costs that are rising at twice the rate of inflation, CNBC investigates a system that encourages widespread borrowing—often with little regard to a student’s ability to pay—leaving the average college graduate with tens of thousands of dollars in student-loan debt.
What really tugged my strings was the college student that was killed in the car accident and how his folks are still struggling to pay for his college loans.
Unless you haven’t seen the news lately, Yale’s admissions video, That’s Why I Chose Yale had hit the mainstream.
Most of us in Higher Ed have been growing aware of the use of video and how it aids in the admissions process.
We all have been diligently adding videos to our websites, blogs, twitter and Facebook pages.
If on the oft chance we get lucky, the institution gets a article or a mention in a local media outlet.
Regardless, this is a clear message to colleges not only across the land, but worldwide that content has to be engaging in order to attract the applicants of today and tomorrow to colleges.
In the jobs section of the New York Daily News, there is an article (link not available as of this posting) about being an admissions officer as a career.
One of the surprising things the article stressed was that 1 out of 10 admissions officers look at an applicant’s social networking profile (i.e Facebook, LinkedIn, Myspace.)
This just goes to show that keeping your profile “in check” isn’t just for career and job seekers.
If you are in admissions, are you looking at an applicant’s social profile?
How does it influence admissions decisions?
“Stories not stats. People not programs”
“Ignore the competitors and listen to your gut.”
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