The required hardware list

Posted in college, Reading, Soapbox, Students
iPhone, required hardware for college?

iPhone, required hardware for college?

Never mind the required reading list as in textbooks, try the required hardware list.
Unplugged reports that some students are required, (with a capital R) to buy either an iPod or an iPhone.

Of course to be fair to non-Apple users, it would be nice to have audio and video in formats outside of iTunes for those who have other devices.

Read more about it here.

To get a doctorate or not, that is the question

Posted in college, Soapbox, Teaching

Graduation Cap & TasselEvery time  I turn around, someone always asks me, “So when are you going for that doctorate?”

The truth is I’m not sure if I am going to get it. Whenever I apply for a degree, I like to have a clear idea and/or plan as to what I want to do with it.

I’m consulting right now as it is, and I’m not sure how long it would take for me to finish. Sure there are online options out there as well, but again, I need to be realistic about the time commitment.

I have a handful of friends in the throws of their doctorate programs and I admit, I’m a bit hesitant.

At this point the only way that I will be able to go to Ph.d or Ed.D school is to win the lottery and live off that for the duration of my studies.

The current argument is that after i get it I can do whatever I want yet have the security of teaching, if I so choose

Is anyone else debating whether or not to go back to school for a degree?

Colleges reaching out to veterans

Posted in college, Soapbox, Students

I am here in Orlando spending my last few days of 80 degree weather vacationing  with family. I woke up this morning to find my father reading the Orlando Sentinel. Several articles caught my eye.

One of which is In the Orlando area, returning veterans get boost in trying to adjust to college life.

This article makes some excellent points that colleges can use regardless of location. Institutions need to recognize that the usual support services available for students may not fully meet the needs of returning veterans.

Regardless of people’s positions toward  the war, we all can agree that veterans need all the support  they can get in order to adjust to college life.

How many college profiles is too many?

Posted in college, Education, Marketing, Recruitment, Soapbox

All the talk about online reputation management lately has me thinking. For a while, I have been using Google Alerts to monitor what’s being said about my clients, including the schools that I work with. Its just that with the hundreds if not thousands of college profiles sites out there, its tough for an online marketer not only to keep track of but to update constantly as well.

There are at least a dozen or so “new” sites being launched every day  or so and  for people that are not so seasoned in education, its tough to distinguished which website has the better more trusted track record.

Also, as it has been discussed over the past week, we can’t control what others say about our instituitions on their own websites.

In the end, we can only hope that prospective students and parents alike look at these profiles in a objective way and have the wisdom to go to the official website and call directly should  they have any questions.

Colleges, be mindful of your online identity

Posted in Soapbox

Colleges, don’t let others run away with your online identity.  Brad J. Ward posted about how a Facebook poser is trying to run away with the online identities of over a dozen or so colleges and universities.  Its time to wake up and be in control of how not only prospective students, but also parents, and the community at large preceive your institutons  online.

College students today don’t know…

Posted in college, Education, Soapbox

how good they have it.

I know I sound like my grandmother with her “10 miles walking to school with a brown paper bag to carry her books in” mode.

I was talking with colleagues about standing in the gym in the middle of cold January as an undergraduate waiting to add/drop my elective courses.

Now, students can register online or call in to sign-up for classes.

I also read in Lifehacker, that one of the options students have is actually renting their textbooks for the semester.

This is definitely one of those “why I didn’t I think of that” moments.

Are search engines taking the place of college professors?

Posted in college, Soapbox, Teaching

Yahoo posted  it take on it earlier today citing a post from SEO In-House.  For traditional college professors, this is frightening. They, like most professors today stressed referencing actual books than online references.  When I taught a few years ago, the sources for most papers were 66% online and a third from books. It is probably more online now.

I’m actually reminded of an incident 5 years ago when I found a student’s marketing plan online. It is up to professors to set the tone now and not a day before a paper is due to lay down the law on references and formats.

It’s School Supplies Time Again…

Posted in Marketing, Soapbox

Speaking of recommended reading lists reminders and such, Staples is back at it.

My Gram loves theses commercials. She plays the part like if she still has little ones going to school. No wait she does. Me!

Ironically I have been in Staples three times this week alone, and I may have to go back tomorrow.

Thanks to Sparkplug CEO for the funny.